Personal Branding
Snap, Crackle and Pop: Pop bands, brands and the noises they make.
Most pop artists have a logo. Some have a voice beyond their singing one. A few even have an alter ego – Eminem is the real Slim Shady… One of the biggest music brands right now: Lady GaGa. She rose without much warning, quickly defining her place, style and behaviour into a global brand. Her very own brand. And a perfectly balanced off-beat/on-beat one at that.
Brand Play
The ultimate, one-off, personal branded fashion item: A Converse shoe designed by you. Product Customisability is becoming more and more popular and Converse’s Design Your Own shoe is the perfect example.
